Emergent Entrepreneurial Enthusiasts

The D?Youville College Upward Bound Program (UWB) in Buffalo, NY, provides skills and motivation to first generation and disadvantaged students wanting to complete high school and matriculate to college. With this mission in mind, UWB?s Financial Literacy Instructor, Phylicia Brown, introduced JA Be Entrepreneurial <http://bit.ly/1HDJrO2> ?, to her students. This story was shared by Junior Achievement of Western New York?s <http://bit.ly/1t5xiu8> Education and Public Relations Director, Justine Waldron."It is extremely important for students, especially disadvantaged students, to obtain financial literacy," said Phylicia. "The Junior Achievement program has been key in teaching financial literacy to this particular group of young people."[Upward Bound JA Be Entrepreneurial participants at the mixer with DYouville College Upward Bound Financial Literacy Instructor Phylicia Brown and entrepreneur Genetino Coplin (back row, 9th from the left) ? Courtesy of JA of WNY.]Upward Bound JA Be Entrepreneurial participants at the mixer with DYouville College Upward Bound Financial Literacy Instructor Phylicia Brown and entrepreneur Genetino Coplin (back row, 9th from the left) ? Courtesy of JA of WNY. Leading the program that comprises 40 students, Phylicia added an extra component to enhance the students? experience: a networking mixer where the students would present their ideas. Phylicia went the extra mile by creating business cards for each student and invited local, young entrepreneurs to the event."The event was successful," Phylicia exclaimed. "The students blew me away. Their confidence and seriousness about their business ideas were incredible."In attendance at the networking mixer was Genetino Coplin, CEO and Founder of iCope Lifestyle, which is a fitness facility. When the students learned of Gene?s presence, they were nervous and reserved. However, once Gene started interacting with the students, their entrepreneurial enthusiasm blossomed. They had a chance to practice what they learned in the JA Be Entrepreneurial program and their questions about start-up finances, profits, losses and ethics were answered."Junior Achievement is an amazing opportunity for students and I am grateful to have been a leader of one of its programs," said Phylicia.

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